Twitter just this month opened a regional office in Detroit, according to an article in Forbes.com. This move marks the fifth regional office opening for the San Francisco-based social media company and is viewed by industry experts as a way for the company to promote its advertising products. In this case, cars are the name of the game.
Twitter recently worked on a social media campaign with General Motors and it is widely anticipated that Chrysler will launch a social media campaign around the Summer 2012 Olympics in London with a heavy mix of traditional and digital marketing. Ford has been using social media outreach regularly for years now and even has a Ford Social website that is a ”launching pad for the company’s multiple social media initiatives,” according to the Forbes article.
Twitter offices are also located in Atlanta, Washington, DC, Cincinnati and Austin, Texas.