Aston Martin’s Vanquish a Social Media Sensation

Aston Martin has seen a 100 percent jump in traffic to its website following a new digital media campaign launched June 20 for the new model Vanquish, according to an article on LuxuryDaily.com.  The campaign on YouTube, Facebook, Twitter and http://www.astonmartin.com included a digital car configurator, images and a video.

The YouTube video called “Aston Martin Vanquish – A Bold New Breed of Aston Martin” has had over 200,000 hits in just eight days. This is the fastest-growing video the British luxury car brand has produced to date.  The 2013 Aston Martin has a quite hefty $280,000 price tag, according to the New York Times.

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One Response to Aston Martin’s Vanquish a Social Media Sensation

  1. Superb. The British make the most beautiful sports cars in the world.

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