Swedish furniture design company IKEA has launched a great web video about what a world would be without textiles, according to an article on Ad Age.com. The two-minute short shows life where pillows are made from tree trunks, chairs constructed from cacti and underwear fashioned from tin foil. Set to the Bread classic song “Everything I Own,” one literally becomes thankful for cotton undergarments. The video is part of the introduction to IKEA’s yearly catalog where textiles is one of the highlighted themes.
